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RV Dealer · Local

Facebook + Google Ads Case Study: 1,100+ Leads in 2 Weeks for Triple H RV

Two funnels, two buyer mindsets, one chatbot that qualified every lead — a local RV dealership filled its showroom calendar at $2.50 a lead.

1,100+
Leads (first 2 wks)
$2.50
Avg cost per lead
+67%
Sales growth
Filled
Showroom calendar

The situation

Triple H RV had the inventory and the track record but no consistent pipeline. Lead volume was low, sales were flat, and earlier ads were too broad with no qualification layer.

What we deployed

We mapped the local RV buyer, then built two parallel funnels: Google Ads for high-intent search and Facebook + retargeting for the consideration phase, with dynamic catalog ads showing the exact model viewed. A Messenger chatbot qualified every inbound lead in real time and handed the team warm leads with full context.

Results

1,100+ leads in the first two weeks at an average $2.50 cost per lead. In-store visits hit a record, the showroom calendar filled, and sales grew 67%.

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